To promote Ströck’s sour dough breads we created a short animated video, to be used on the website as well as social media.
Building upon the illustration style of Ströck’s corporate identity we created fitting visuals and brought them to life in a cheerful way. We especially had fun developing the character of the baker.
Including the process of making bread from beginning to end emphasizes all the effort Ströck is putting into its products. Slowing down and allowing time for the dough really is special in our fast paced lives.